Kira Hammond

PHOTOGRAMMETRY

VIRTUAL REALITY

TRADE SHOWS

2009/2010 Square Enix E3 booth

Square Enix E3 event booth (2009)

• Created technical workflow for all media on the event.

• On-site editor and operator for the 30 ft LED wall. 3 game play loops playing on 30+ in plasma displays all controlled remotely backstage.

• 1080p trailer loop for LED wall. Designed to have instant access to edit and tweak media on-site.

• Designed and setup seamless failover system and sync system for media.

• Flawless execution, zero failures over a 3-day run.

• Highest resolution wall at E3, the booth got attention from main players as the most innovative elegant design and execution at the event.

• Produced by The Kenwood Group. Kira was the Digital Media Director in-charge of the media components for the Square Enix booth at E3 in 2009 and 2010.

Techmo E3 event booth (2009)

Kira worked as Digital Asset Manager for Tecmo’s interactive gaming booth at a video gaming conference. 

Kira designed the workflow for and ran the LED wall media playback systems on-site. She set-up the media content and remotely controlled playback for A/V monitors on the show floor. She assisted with setup and presentation of 10 different A/V conference rooms, gameplay stations, and loading promotional material on development boxes as well.

DIGITAL MEDIA CAMPAIGNS

The following videos were produced by The Kenwood Group. Kira was the Digital Media Lab Manager at The Kenwood Group from June 2006 through August 2010. The media featured here was either created by the host company or by members of the public who attended the events. Kira’s roles on each project are described below.

OXY Petroleum Year in Review Video (2009)

• Technical workflow for 2 remote edit houses to co-work on the project.

• Involved shooting 40 hours of footage, providing access to over 6TB and 80 hours of 1080p footage to create 3 10-minute pieces.

• Technical workflow developed between motion graphics and video editing to ensure quick access to files, version tracking, and control.

• Worked on the motion graphics components using After Effects, Final Cut Pro and Looks Builder.

Symantec Web Videos - Scenario Three, Scenario One (2009)

• SFX sound design and mix for the pieces.

• Developed tapeless XDCAM technical workflow to keep to a tight schedule of one day of shooting and 6 days of editorial and a 3 week schedule to produce 3 3-minute spots.

Intel GPU v CPU (2009)

• SFX for motion graphics piece, sound mix and mastering.

Adobe MAX (2009)

• Technical workflow and training of on-site technicians.

• Developed technical workflow for producing 2K color space animation and HD 1080p video.

Intel MID Print to Flash Campaign (2009)

• Technical workflow for migrating projects from written format to a Flash based interactive format.

• Developed method to move from After Effects into Flash (CS2, before cross platform capability existed).

• Developed XML layers system to provide Intel with a way to localize the video, by easily changing text and graphics.

HP Software Universe Event (2009)

• Developed all digital technical workflow to do traditional stop motion animation quickly and affordably.

• Leveraged digital technology such as iStop Motion, Nikon D2 still camera, large format ink jet printer and Final Cut Pro.

Adobe MAX (2008)

• Sound effects design and audio mastering Adobe Walk-In Loop.

Adobe CS4 Launch (2008)

• Designed post production workflow for webcast and fiber uplink to online media outlets.

• Onsite technical media lead.

• Responsible for demo machine room, 8 computers, mixed platforms PCs and Macs, live switching of audio.

• Live HD video capture setup from an HD truck.

• Setting up real time HD playback from a laptop through an HD to SD FC line setup.

• Sending data digitally through FC lines to real time compression house in Las Vegas.

Intel Live Captures (2008)

• Created a hardware/software solution to accurately capture benchmark tests for Intel

• Created a mobile setup to take to Intel offices

• Trained internal staff on the workflow

• Created technical documentation of the process

 Amgen Videos (2008)

• Created technical workflow for P2 technology

• Corrected masks and mattes for compositing

• Created compression workflow for streaming and download delivery

1-800 Contacts Cable Spots (2008)

• Technical advisor for HD post-production.

• 1080p 3D animation multiple format delivery.

Seagate’s Eco Event 2007, 2008- Part One, Part Two, Part Three (2008)

• Developed real-time HD editorial workflow for extreme sports project in New Zealand.

• Leveraged P2/HDV technology and shared storage solutions to keep costs low and productivity high.

• Data backup and redundancy structures developed.

• 720p project with a total of 60 hrs of footage.

• Each day a finished highlights reel is presented to the client (6 days straight).

• Footage is then transported and edited in the USA for a 20 min documentary of the event.

Visa VIM Video (2007)

• This video was created on a tight budget using a live uncompressed 1080p chromakey capture setup.

• Kira trained the chromakey technician to work with HDV cameras but ingest an un-compressed signal.

Square Enix Final Fantasy XII Release (2007)

• Created post production workflow for the Collectors Edition Final Fantasy XII DVD

Mercury World (2007)

• Finishing editor for the show opener, created Flash, WMV, and QuickTime compressions for website.

• Technical advisor for MIDI sync performance of musicians.

• Media presented on an 80 ft custom built projection screen.

Amgen ED&O Event (2006)

• HD p2 card workflow developer and technologist.

• Trained on-site team to work with technology in a real-time shoot and edit system.

• Setup time code sync on all live feeds for easy multi-cam editing.

• DVD highlights reel of the event delivered on the third day of the show.

 Square Enix Dragon Quest HEROES Rocket Slime ISV (2006)

• Finishing editor on this in store video promotion.

• Deliverables included compressions, tape layoffs, and video DVDs.